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TF1: audience share down in February

(CercleFinance.com) - The TF1 group saw its audience figures dip in February, according to figures released Monday by the French broadcasting giant.


Its market share among women under 50, a strategic target, fell to 32.1% last month, compared with 33.6% in February 2024, a 14-year high.

In the 25-49 age group, another key category, audience share fell to 29.1%, compared with 30.7% a year earlier.

At 1:40 pm, TF1 shares were still up 1.7%, while the SBF 120 was up 1.4% at the same time.

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