Accenture: invests in AI solutions specialist Cresta

(CercleFinance.com) - Accenture announces an investment via Accenture Ventures in Cresta, a company specializing in AI platforms for contact centers.


The collaboration is aimed at integrating Cresta's AI solutions into Accenture's AI Refinery platform, designed to create customized AI models to meet business needs.

Cresta's solutions, based on generative AI, use advanced natural language processing and machine learning technologies to optimize agent performance, reduce processing times and improve customer satisfaction.

Lan Guan, director of AI at Accenture, points out that 'the combination of Cresta's solutions and the AI Refinery platform will automate routine tasks and deliver personalized customer interactions.'


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