Casino: renews partnership with AS Saint-Etienne

(CercleFinance.com) - Groupe Casino announces the renewal of its partnership with AS Saint-Etienne (ASSE) for the 2024-2025 McDonald's Ligue 1 season, setting a record for longevity in soccer sponsorship in France.


Begun in 1919, this partnership continues with reinforced support for the ASSE women's team, with the Casino Group logo now appearing on their shirts.

At the same time, the Casino Group continues to support the ASSE Kids Club by funding educational projects.

' We are proud to continue our commitment to ASSE and are delighted to see the Women's team included in this partnership. We wish our two favourite teams every success for the new season', commented Philippe Palazzi, CEO of the Casino Group.

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