Alphabet: Google Fitbit-Peloton distribution agreement

(CercleFinance.com) - American fitness equipment manufacturer Peloton announced on Wednesday the signing of a multi-year distribution agreement with Google Fitbit, the connected accessories division of the Alphabet group.


Under the terms of the partnership, members of the Fitbit Premium program will be offered access to a series of workouts offered by Peloton, starting in September.

The offer will cover disciplines such as pilates, running, boxing and cycling, among others.

In return, Peloton subscribers will benefit from special offers on the Google Pixel Watch and Fitbit Charge 6.


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