TF1: best audience of the year with France/Austria
(CercleFinance.com) - TF1 announced on Monday that it had recorded its best audience of the year with the broadcast of the French team's first Euro 2024 match against Austria, watched by 11.
2 million viewers.
Tuesday night's match gave the Bouygues group subsidiary an audience share of 48%, reaching 72% among the 15-34 age group and 53% among women responsible for purchases under fifty.
The channel claims to have recorded an audience of 9.3 million viewers for France-Poland.
Add to this the success of other programs such as 'Secret Story', 'Koh Lanta' and 'Mask Singer', and the TF1 group claims to have achieved a 'record' audience for a month of June in the last 17 years among women responsible for purchases under fifty, with an audience share of 34.2%, and among younger viewers (15-34), again with an audience share of 34.3%.
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