Alphabet: Jefferies raises target price

(CercleFinance.com) - Jefferies reiterates its 'buy' recommendation on Alphabet shares, raising its target price for them from $200 to $215 (NB: pmt -0.
4%), following a survey of over 1,500 consumers and office workers on AI (artificial intelligence).

In particular, the broker reports that Alphabet tops consumers' awareness of AI prowess, and that more prefer the group's AI-powered answers to traditional search results.

Nevertheless, Jefferies also reports that over 60% of consumers would consider using an AI search outside Alphabet, and that their willingness to shell out money for AI is low.


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