M6: stock falls on broker downgrade

(CercleFinance.com) - On Tuesday Barclays announced that it had downgraded its recommendation on the M6 stock from "equal weight" to "underweight", in particular citing current economic uncertainties.


In a study on European media sector, the analyst points out that the M6 share has outperformed that of TF1 by 27% since mid-October, a phenomenon which he attributes to the acquisition of 5% of CMA. CGM, one of the largest container carriers in the world.

Beyond this, the broker says that his contacts with French advertisers suggest that advertising expenditure should fall by 5% to 10% in France in Q1.


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