Netflix: Jefferies raises TP
(CercleFinance.com) - Jefferies confirms its 'buy' recommendation on Netflix shares, with a target price raised from $800 to $1,000, pointing to the highly viewed Jake Paul-Mike Tyson boxing match, with 60 million households having watched it, or 20% of the 283 million worldwide subscribers.
The broker sees this as a major breakthrough for Netflix's live events strategy, and a catalyst for taking advertising revenue from a US linear TV market of $50bn or more.
These statistics increase our confidence that Christmas Day NFL games should outperform the linear audience, providing another catalyst to accelerate advertising growth, it continues.
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The information and analyses distributed by Cercle Finance are only intended as decision-making support for investors. Cercle Finance's responsibility may not be entailed, either directly or indirectly following the use of such information and analyses by readers. Any non-professional investor is recommended to consult a professional advisor before making any investment decision. This indicative information in no way constitutes any invitation to sell or buy securities.
The broker sees this as a major breakthrough for Netflix's live events strategy, and a catalyst for taking advertising revenue from a US linear TV market of $50bn or more.
These statistics increase our confidence that Christmas Day NFL games should outperform the linear audience, providing another catalyst to accelerate advertising growth, it continues.
Copyright (c) 2024 CercleFinance.com. All rights reserved.
The information and analyses distributed by Cercle Finance are only intended as decision-making support for investors. Cercle Finance's responsibility may not be entailed, either directly or indirectly following the use of such information and analyses by readers. Any non-professional investor is recommended to consult a professional advisor before making any investment decision. This indicative information in no way constitutes any invitation to sell or buy securities.