Facebook: augmented reality agreement with L'Oreal

(CercleFinance.com) - L'Oréal and its recently acquired AI unit ModiFace have announced a long-term collaboration with Facebook to create new augmented reality experiences on the social network.


ModiFace and Facebook plan to deliver augmented reality powered make up try-on experiences from L'Oréal's beauty brands, such as Maybelline, Lancôme, or Yves Saint Laurent, the companies said.

The first experience will be launched at the end of August.



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