WPP: acquires LatAm agency Corebiz
(CercleFinance.com) - Late on Monday the world's leading advertising company WPP announced the acquisition of Corebiz, a South American digital creative agency specialising in the deployment of the VTEX digital commerce platform.
Founded in 2013, Corebiz employs over 600 professionals in Latin America, mostly based in its offices in Sao Paulo and Franca, the British group said.
Corebiz - which has the likes of Whirlpool, Casino, Walmart, Carrefour, Decathlon and Estée Lauder amongst its main clients - offers services ranging from the design of visual effects for advertising campaigns to tools for gaining visibility on search engines (SEO).
The financial terms of the deal were not announced.
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