Publicis: in positive territory with boost from analysts.

(CercleFinance.com) - Publicis succeeds in hoisting itself into positive figures, gaining 1,5% against a backdrop of a Credit Suisse upgrade from Underperform to Neutral on the communications group's share, with the target price up from 65 to 69 euros.


The analyst considers that the negative catalysts on which the Underperform rating was founded appear to be behind us now, and it would be surprised if Publicis were not able to beat the organic growth forecast of 1.5% in the third quarter.

The analyst also notes that the new CEO has opted not to reconfirm margin objectives, which makes a negative shock unlikely if these objectives were abandoned to prioritise growth.

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