JCDecaux: wins 15-year contract in Germany

(CercleFinance.com) - JCDecaux announced after trading on Tuesday through its German subsidiary Wall, which is based in Berlin, a new exclusive 15-year contract covering the whole of the backlit and digital street furniture in the German capital, excluding bus shelters.


Following a call to tender, this new contract concerns at least 700 two square metre advertising screens, 900 four square metre screens, and 330 nine square metre screens in static backlit, dropdown or digital format.

This contract will begin on 1 January 2019 with the replacement of current equipment by new street furniture that has been specially designed for the town of Berlin.


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