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JCDecaux: wins Perpignan street furniture contract

(CercleFinance.com) - JCDecaux announces that it has won the advertising street furniture contract for the city of Perpignan (117,000 inhabitants), for a duration of 10 years.


This contract covers the design, installation, upkeep, operation and maintenance of 195 bus shelters, 120 street furniture banners of 2m2 (35 of which are digital), 50 street furniture boards of 8m2 and 35 free advertising boards, representing a total of 733 advertising boards.

"Under the new contract, JCDecaux is to equip the city of Perpignan with the latest generation of digital street furniture, ensuring optimum visibility for both municipal information and brand advertising campaigns via 86-inch, full-HD LCD screens.".


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