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JCDecaux: partnership with WildAid

(CercleFinance.com) - JCDecaux announced after trading on Tuesday that it has signed a partnership agreement with WildAid, the international association for the fight against trafficking endangered species.


This aims to put an end to the trafficking of wild animals through broader awareness and the reduction in demand for illicit products, such as elephant ivory, rhinoceros horns and shark fins.

Under this global partnership, the world leader in outdoor advertising will implement an international outdoor advertising campaign by spreading WildAid educational billboards in Africa, the US and Asia.


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