Electrolux: signs partnership with eating startup Innit

(CercleFinance.com) - Swedish home appliances maker Electrolux is partnering with Silicon Valley-based startup Innit to help consumers throughout the cooking process.


After users register their connected or unconnected Electrolux appliances with Innit, the platform will offer content, meals, and guidance for the specific programs of their appliance.

The joint platform will be available from the first quarter of 2019.

The Innit app recommends personalised meals based on diet, allergies, and preferences.

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