WPP: acquires Velvet Consulting in France

(CercleFinance.com) - WPP announces that Wunderman Thompson has acquired Velvet Consulting, a French client experience consultancy, in a deal whose terms were not specified.
It supports the strategic transformation of the British media group.

"By combining marketing, data science and technology, Velvet Consulting enables its clients to better understand and communicate with consumers to deliver business growth," the group said.

Founded in 2004 by Fabienne Magot and Robert Picarel, Velvet Consulting has offices in Paris and Toulouse, employing 200 people. Its clients include L'Oréal, Sephora, Schneider Electric, Fnac Darty, La Poste, Pierre Fabre and Sanofi.


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