M6: sells its majority stake in CTZAR
(CercleFinance.com) - The Group, through its advertising agency M6 Publicité, is selling its majority stake in CTZAR to The Independents Group.
Groupe M6 acquired CTZAR at the end of 2018 to strengthen its presence in influencer marketing and enrich its offering of advertising solutions for brands.
CTZAR has doubled its sales between 2019 and 2022, bringing its profitability to above 15%.
Copyright (c) 2023 CercleFinance.com. All rights reserved.