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Swiss Re: to launch home insurance with Ikea

( - Swiss reinsurer Swiss Re said on Tuesday that it is teaming up with Sweden's Ikea to launch a home insurance offering providing "easily accessible protection" at an "affordable" price.

The so-called "Hemsaker" tailored home insurance can be purchased online via the Ikea website in a matter of minutes, with a few clicks on any digital device.

The product - which combines Swiss Re's iptiQ digital platform iptiQ with Ikea' customer access - is first being introduced in Switzerland and Singapore.

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